New European Union rules will rewrite the basic tenets of Business on the internet and on mobile, upending how Big Tech makes money and how consumers access these services. The Digital Markets Act (DMA) is one of the world's toughest pieces of legislation targeting the world's top Technology companies' market clout and is aimed at making it easier for people to move between com Pet ing services – such as social media platforms, internet browsers and app stores. On Wednesday, the EU Commission designated 22 services of the major tech companies as "gatekeepers" of online services. That means they will be required to make their messaging apps inter-operate with rivals and let users decide which apps to pre-install on their devices. The firms are Alphabet, Amazon, Apple, Meta, Microsoft and TikTok owner ByteDance. They have six months to comply. Here is how the new rules might impact each service: Advertising Under the DMA, gatekeeper services...
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